BDMT Global

Meet Suzy

Managing Partner

Managing Partner

A widely-known name in global business development and an award-winning marketing transformation leader featured in publications such as Fortune Magazine, Suzy established Business Development & Marketing Transformation (BDMT) Global, an innovative business model, like its name indicates, that combines the two most critical functions for international companies entering the U.S. market and reflects the key values it brings to its clients. Headquartered in Boston, BDMT Global is led by a group of award-winning experts focusing on specific industries, providing complete end-to-end solutions for transforming and driving market demand and leadership.

Both as a business development consultant and a hands-on practitioner, Suzy has played a transformative role in helping generate powerful global business operations for clients worldwide, especially in the life sciences, healthcare, wellness, medical devices, technology, and manufacturing industries. Suzy has also been a marketing faculty at Emerson College, located in Boston, since 2004.

In the life science arena, Suzy works with the Senior Science Advisory Group (SSAG) and BD (Business Development) managers who have expertise in commercial strategy, licensing (out- and in-bound) for finding strategic partners/licensees, securing appropriate potential targeted partners/licensees, and scouting for technologies/companies for both out- or in-licensing/acquisition.

In the medical device, healthcare, and overall B2B technology arena, Suzy works with leading IT or medical industry analysts and influencers to help technology/healthcare vendors gain visibility, build valuable references, penetrate global markets, and create strong demand. She has also worked with a wide variety of technology enterprises and has worked with leading global brands including Siemens, GE, Gateway, Konika, HP, Teradyne, and Samsung.

Suzy has been recognized in many global and local media publications and has written two books in leadership communications. As an engaging event speaker, she has delivered numerous keynote addresses and seminars. At many global organizations and events, Suzy hosted executive training sessions and spearheaded conference marketing, business development, and leadership communications efforts.

In addition to her business career, Suzy is passionate about creating opportunities for entrepreneurs and highlighting the work of female leaders, especially in STEM. She is a co-founder of For Creators, By Creators (FCBC) and founder of Empower Women in STEM (EWS).

Meet Aditi

Global Operations Leader

Global Operations Leader

Aditi, an integrated marketing specialist with 8+ years of experience, is dedicated to drive BDMT’s approach to go-to-market campaigns and ensure that the clients’ strategic goals and marketing themes are aligned to create an impact that strategically stems results like lead generation, conversions, and others.  With strong passion, effort, and international marketing expertise,  Aditi has led successful US and international market entry and new product/tech launches for leading cosmeceuticals, health tech, and AI tech companies in the US. Aditi is especially creating strong local connections with high-touch approaches that are critical for global business development.  

For example, in 2020, amidst the pandemic, she established the Healthy Skincare movement for a skincare company looking to connect with local dermatologists and created a strong multi-channel approach to expand outreach by highlighting and actively engaging with women in STEM across all digital communication channels to demonstrate strong community support and participation through omnichannel-like newsletters, virtual events, and award sponsorship for young women entrepreneurs in STEM. 

Aditi was also part of the award-winning team that led the FCBC Go Global event (For Creators By Creators (FCBC) co-founded by BDMT Global —a community for entrepreneurs and crowdfunding creators) to quickly turn a canceled event (due to the pandemic) into a bigger-scale virtual sales event with an increased scope that included multiple countries.

Aditi also led a series of marketing training webinars for LinkedIn, ABM, and others to lead health tech and medical device teams with a focus on the US market.

She has a strong foundation in business and marketing with two Master’s degrees – MBA in Marketing and a Master’s degree in Integrated Marketing from New York University.

Meet Dr. Jake Lee

Head of Life Science Strategy and Operations

Head of Life Science Strategy and Operations

Dr. Jake Lee is a strong leader with a proven track record of over 20 years of industry experience in US biotechnology and biopharmaceuticals, specifically across fields such as R&D, process development, product development, manufacturing support, and operations. 

He has acquired diverse insight working in the world’s largest pharmaceutical companies, such as Pfizer, Shire/Takeda, and Amgen, leading biotech CMO (contract Manufacturing organization), like Lonza, as well as high-growth biotech startups, such as Compound Therapeutics (now Adnexus Therapeutics, acquired by BMS later). He has proven his ability to lead a team of managers, researchers, engineers, and scientists to bring protein, plasmid and RNA, polysaccharide, and vaccine therapeutics from development to clinical trials and commercialization by using his strengths of high organization, ability to oversee many concurrent projects, and strong problem-solving skills. 

In addition to his diverse experiences in various aspects of US biopharmaceuticals, he has authored more than 10 publications.

Meet Dr. Square

Science and Technology Marketing Strategist and Advisor

Science and Technology Marketing Strategist and Advisor

Dr. Square is a Marketing Data Scientist, focusing on causal inference, consumer behavior modeling, marketing/product impact measurement, and explainable AI. He likes to explore new and different areas: Double Ph.D. – Marketing Science (computational social science from UCLA) and Materials Science & Engineering (engineering) from MIT, Former academic now in Practice – Former Assistant Professor of Marketing at McGill University in Canada, management consultants who worked both as a generalist and as a specialist, project-based data science role and SaaS Marketing & Sales solution data science role at Mckinsey – especially in pricing, promotion, assortment, purchase structure, digital marketing, customer relationship management, and customer lifetime value.

Dr. Square has published his research in journals such as Marketing Science, Management Science, Journal of Management Information Systems, Production and Operations Management, McKinsey Quarterly, Handbook on the Economics of Retailing and Distribution: Book Chapter , Journal of Applied Physics, and IEEE Trans Magn, and applied works in Marketing Science, Information Systems, Operations Research, Economics, and Applied Physics journals. He writes articles on Medium on “Practical data science” in his free time.

Meet Dr. Nisha

Life Science/Healthcare Senior Consultant and Content Creator

Science and Technology Marketing Strategist and Advisor

Dr. Nisha specializes in mobilizing brain science to improve medical communications. She has conducted research at the National Institutes of Health (NIH), served as an American Association for the Advancement of Science (AAAS) Science and Technology Policy Fellow in the Executive Branch, and worked on the agency side of Public Relations.

She earned her Ph.D. in Neuroscience from the University of Maryland School of Medicine and a B.S. from Washington & Lee University. She is published in popular media outlets as well as peer-reviewed journals such as Nature Neuroscience.

Meet Charlie

Biotech Marketing & Medical Device Business Development & Sales Leader

Biotech Marketing & Medical Device Business Development & Sales Leader

Charlie has extensive experience in Corporate Development (M&A and BD&L) and strategy, negotiation and corresponding experience (scouting & evaluation to negotiation and integration), and in Biotech Marketing and Commercial Operations (Marketing, Sales, Managed Markets, Market Research) globally.

He has developed key strategy recommendations that significantly changed the direction of multiple therapeutic areas and positively impacted corporate financials.  He represented all 

Merck Therapeutic Areas in BD, licensing, and M&A, developing strategy, assessing Business Unit needs, finding opportunities, and leading transactions (initial contact to deal negotiation). Charlie has closed numerous deals in CNS, Ophthalmology, Respiratory, Women’s Health, and Diabetes.  His successful projects and work have been featured and covered by reputable media sources, such as the Wall Street Journal.

Meet Brent

Life Science and Healthcare Business Development Leader

Life Science and Healthcare Business Development Leader

Brent has over 25+ years of life science experience that spans global market launches of more than 50 life science and medical device start-ups, as well as senior executive experience at small, mid sized and large multinationals that includes extensive international experience with an emphasis in Asia Pacific and Europe.

He has worked on strategic alliances and partnerships with companies having advanced molecular diagnostic, immunoassay and multiplex systems with assay developers and raw material suppliers as well as working on signing pilot projects with IVD and Pharma companies for several platform companies.  He specializes in both reaching IVD companies for product and reagent development and Pharma/Biotech for pilot projects and strategic alliances.

His expertise includes developing partner relationships for both funding the validation and initial pilot project as well as creating, developing, and expanding global distribution systems. He has broad experience in negotiating in-and out-licensing deals of IP technology as well as products. He is also an expert in Business Development activities including Strategic Partnerships/Alliances, OEM, Bulk sales and B2B.

Meet Vytas

Medical Device Strategist and Business Development Senior Consultant

Medical Device Strategist and Business Development Senior Consultant

Vytas has over 25+ years of experience in the Medical Device industry and international experience in this field, working with large companies like Johnson &  Johnson and St Jude, as well as small/startup companies like Exactech, Amedica, and SpineLOOP.  He has worked in positions with domestic, international, and global responsibilities and specialized in the Spine, Orthopedics, Pain Management, and Wound Care markets.  

With an MS in Mechanical Engineering with emphasis in Biomedical Engineering, he started in 

Research & Development, then moved to Marketing (Product Management) and Area Sales Management, and then oversaw Regulatory, Clinical and Quality.  Most of his career has been in the fields of Marketing, Sales Management and General Management and has been devoted to conceiving, developing, launching, and commercializing products. 

Most notable are his achievements of leading the commercialization of multiple products (concept, through development, regulatory approval, introduction  and market segment dominance), growing a stagnant disruptive product technology into a $125million dollar per year franchise, building a stagnant international area of $12M in sales into $45M in two years for which he was recognized by the company president, and developed an international Product Management department from scratch.

Meet Helen

Senior Healthcare Strategist & Communications Leader

Senior Healthcare Strategist & Communications Leader

Helen is seasoned healthcare communication professional with 25 years of experience helping life science innovators break through the clutter and tell their stories to reach, engage and influence critical audiences. 

Helen derives great satisfaction from working with emerging companies and start-ups— across the corporate life cycle, from early-stage to commercialization.  She is hands-on with every project, working “elbow to elbow” with her clients’ senior teams as a strategic partner and trusted advisor. 

From a tiny automatic external defibrillator that drove a paradigm shift in awareness and treatment of sudden cardiac arrest, to the first “pacemaker for the brain” to treat epilepsy and depression, to the first implanted device for obstructive sleep apnea—she has developed, managed and executed award-winning PR and communications campaigns for these and other game-changing technologies, providing the essential blend of strategic communications counsel with impeccable program execution. 

Helen has worked with a wide range of healthcare companies spanning medical device, diagnostics, biotech, and digital health developing new therapies and diagnostics in addiction, neurology, psychiatry, diabetes, oncology, cardiology, gastroenterology, transplant medicine, orthopedics, pain management, and women’s health. Clients past and present include Access Vascular, Accuray, BIOTRONIK, Bluewind Medical, Braeburn Pharmaceuticals, BrightInsight, Cognoa, Cyberonics (now LivaNova), Delphinus, DisCure, Elucid, EnteroMedics, F-star Therapeutics, Heartstream (now Philips), Hologic, Inspire Medical, Lightpoint Medical, Mainstay Medical, MassMEDIC, Nano Retina, Proxima Therapeutics (now Hologic), Quest Diagnostics, Saluda Medical, SPR Therapeutics, TransMedics, WellDoc, and Wright Medical. 

Helen earned a B.A. in political science from Boston University

Meet Olena

Senior Strategist & Digital Transformation Leader

Senior Strategist & Digital Transformation Leader

Olena is an award-winning, proactive growth-minded marketing leader with diverse experience in change-focused roles. She has a high impact track record in eCommerce, high tech, health tech, and consulting and has hands-on experience in developing new GTM strategies, multi-channel marketing programs, advanced automation, and complex analytics.

Olena is driven to innovate incremental customer-centric strategies, win-win solutions for complex multi-dimensional issues, and to ensure efficient flawless execution.   She is passionate about cross-functional collaboration, process improvements, and talent development.

Olena has over 20+ years of hands-on experience in developing new GTM strategies, multi-channel marketing programs, advanced automation, and complex analytics to successfully lead clients from various industries such as technology, robotics, and healthcare to enter the US market.

Meet Kim

Senior Strategist

Senior Strategist

Kim is a results-oriented marketing professional with over twenty years of proven experience in global campaign management and integrated marketing strategy. 

Kim’s most recent projects include integrated marketing programs, go-to-market product launches, and alliance and partner co-marketing campaigns.  She has worked for SunGard, Novell, SUSE, and GE Healthcare IT.  Kim has provided marketing consulting services on various projects for UpToDate, a Wolters Kluwer Health company, Xchanging Solutions, USA., Knectar, and MicroFocus. 

Kim is known for her ability to take overall business goals and map them into actionable marketing plans. She especially enjoys working on integrated marketing projects and collaborating and mentoring colleagues on the latest marketing best practices.  Kim has mentored numerous marketing students and taught marketing courses at Emerson College as an adjunct professor. She holds an MBA from Northeastern University, in Boston, MA and a BS in Marketing from Bentley University, in Waltham, MA.

Meet Rohan

Senior Digital Strategist and Tech Marketing Leader

Senior Digital Strategist and Tech Marketing Leader

Rohan has 10+ years of experience in the digital and technology space. He has previously worked for companies like Google and catered specifically to the North American market. His client base includes key players from Information Technology, Computer Software, E-Commerce & Financial Services Sectors. 

Rohan is an aggressive problem-solver dedicated to producing results.  He has successfully spearheaded clients in Performance Marketing, B2B Lead Gen, LinkedIn Campaigns, Social Selling, Search Engine Marketing & SEO campaigns and helped businesses achieve their goals.

Meet Tom

Business Expansion Lawyer

Business Expansion Lawyer

Tom provides strong legal services to startups and young companies that are ready to take the next step.  He represents these companies through formation, advising, and establishing a structure that provides flexibility to adapt as needed, and importantly, is suitable for bringing in investment rounds.  

Beyond this start-up focus, Tom also works with established businesses on all business matters, from developing contracts of all sorts and advising on employment law issues to renting, purchasing and selling commercial property.  

Tom has significant experience in mergers and acquisitions, license agreements and other IP arrangements, as well as with companies that are being sold or acquiring other companies.  Tom provides a network of expert legal providers that handle such things as patent applications, environmental issues, and bankruptcy/insolvency.

Meet Joe

Digital Advertising Leader

Digital Advertising Leader

With 20+ years of experience in online marketing, Joe helps fast-growing companies increase conversion rates and optimize marketing campaigns for higher ROAS. He manages large, million-dollar ad budgets in Google, YouTube, Facebook and displays across a variety of industries with a long track record of great results.

 Joe offers a unique insight for scaling online businesses and has developed powerful, out-of-the-box marketing strategies that have helped clients scale profitably.

Joe has successfully helped clients increase  $14M in Sales and created campaigns that resulted in 5x increase in leads through display ads and $4M increase in Google Shopping Sales.

Meet Dr. Allen

Internal Medicine Specialist

Internal Medicine Specialist

Dr. Gregory Allen, DO is an Internal Medicine Specialist in E Greenwich, RI, and has over 20 years of experience in the medical field. He works in East Greenwich, RI, and five other locations and specializes in Internal Medicine. He is affiliated with the medical facilities Kent Hospital and Roger Williams Medical Center. 

Dr. Allen graduated from the University of New England College of Osteopathic Medicine in 2002. 

Meet Dr. Susan

Neurologist

Neurologist

Dr. Susan D. Weinman is a general neurologist with 25 years of experience working with neurology private practice groups; with a behavioral health group, providing on-site care at long-term care facilities; and as a consulting neurologist at an academic psychiatric hospital. I currently work for Brown Neurology. She has a particular interest in dementia and headache diagnosis and management, as well as behavioral neurology. After residency, she completed a fellowship in clinical neuro oncology at the University of Pittsburgh Medical Center and stayed with that group for a year before working as a private practice neurologist in Michigan for two years then moving to Rhode Island in 1998 where she currently lives.

She received her medical degree from the State University of New York Downstate Medical Center College of Medicine.

Meet Dr. David

Radiologist at Advanced Radiology

Radiologist at Advanced Radiology

Dr. Cheng graduated from the New York University School of Medicine in 1992. He works in Cumberland, RI, and 3 other locations and specializes in Diagnostic Radiology and Radiology.

Meet Dr. William

Life Science Advisor

Life Science Advisor

Accomplished biotechnology executive with more than 20 years of comprehensive business and scientific experience developing drug candidates in pharmaceutical company-partnered programs. 

Dr. William has extensive experience managing drug discovery/development programs with a wide range of biotech and pharmaceutical companies, including disease area-focused alliances (e.g., Elan, Boehringer Mannheim, Wyeth, etc.) and genomics-based licensing agreements (e.g., AstraZeneca, Biogen, Genentech, GSK, Pfizer, etc.). 

He is knowledgeable in managing drug development teams that combine internal and external multi-functional and multi-national groups to meet the full range of deliverables (pre-clinical, clinical, regulatory, and manufacturing). And effectively integrates business, scientific, and intellectual property perspectives to strategically advance development candidates from preclinical to IND/clinical stage (small molecules, proteins, and gene therapy).

Dr. William is skilled in positioning candidates for disease indications that optimally support development and partnering, including the areas of oncology, neurology, immunology/inflammation, cardiovascular, kidney, and prostate.

Meet Dr. Gregory Allen

PCP

Internal Medicine

Dr. Gregory Allen, DO is an Internal Medicine Specialist in E Greenwich, RI, and has over 20 years of experience in the medical field. He works in East Greenwich, RI, and five other locations and specializes in Internal Medicine. He is affiliated with the medical facilities Kent Hospital and Roger Williams Medical Center. 

Dr. Allen graduated from the University of New England College of Osteopathic Medicine in 2002. 

Meet Dr. Susan D. Weinman

MD

Neurologist 

Dr. Susan D. Weinman is a general neurologist with 25 years of experience working with neurology private practice groups; with a behavioral health group, providing on-site care at long-term care facilities; and as a consulting neurologist at an academic psychiatric hospital. I currently work for Brown Neurology. She has a particular interest in dementia and headache diagnosis and management, as well as behavioral neurology. After residency, she completed a fellowship in clinical neurooncology at the University of Pittsburgh Medical Center and stayed with that group for a year before working as a private practice neurologist in Michigan for two years then moving to Rhode Island in 1998 where she currently lives.

She received her medical degree from the State University of New York Downstate Medical Center College of Medicine.

Meet Dr. Matthew

Sports doctor

Sports doctor

Meet Kristen

PT/Neurology related

PT/Neurology related

Meet Dr. David Cheng

Radiologist

Radiologist